Media Lab Europe OPEN_HOUSE events
OPEN_HOUSE events at Media Lab Europe were an opportunity for partners
to meet, experience, and discuss the latest research results directly
with the researchers at the Lab. They were also an opportunity for
select prospective partners and guests to gain a comprehensive
first-hand overview of the Lab's projects.
Each OPEN_HOUSE event spanned one full day, with an informal networking
reception the evening before. The morning featured keynote
presentations, concentrated on a particular theme, by some of the best
minds and innovators from MIT, the Media Lab family, and the world.
In the afternoon, attendees had the chance to immerse themselves in
the future by viewing the Lab's projects and demonstrations "at the
bench" and interacting directly with the researchers working on them.
OPEN_HOUSE events enabled attendees to:
- Network with the best minds outside their industry
- Exchange views with other senior professionals
- Gain insight to help shape research and business directions
- Learn how to better meet the challenge of sustaining business
growth in the face of continuous change
- Hear how our lives and societies will be transformed by future
technologies
- Strengthen their connections with leaders of influential companies
- Bring the power of the Media Lab community to their organisation
People who were targeted to attend OPEN_HOUSE events:
- Chief executives
- Senior corporate strategy and product development personnel
- Government long-term policy decision-makers
- Heads of research and development
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